Reporting & Analytics

The SmartTUBE reporting system offers Marketing, Sales, and Content Management Departments with real-time and historical statistics of content consumption and specific resource/service demand among subscribers.

• Service accounts and devices:
  • Created/deleted accounts report: Number of accounts added/deleted for the period.
  • Service accounts not authorized till now: List of accounts without authorizations for the period until today.
  • Service accounts without new connections: List of accounts without new device connections for the period until today.
  • Individual service account reports: History of service bundle subscriptions, status changes, nPVR usage stats and errors, accepted text offers, and pricing plan changes.
  • Number of pricing plan changes:  Number of pricing plan shifts for the period with specifying the previous/new plan.
  • Percentage of accounts by state: Number and percentage of accounts by status on the day specified.
  • Percentage of users by pricing plan: Number and percentage of accounts by pricing plan on the day specified.
  • Devices: Detailed info on the devices authorized during the period with filtering by the service account, as well as device name, UID, and type.
  • Device UID changes:  Change history of the unique identifier of each registered device.
• Service and content consumption:
  • Service consumption:  Number of service accounts subscribed to specific service bundles during the period.
  • Service consumption in detail: Details on subscriptions to service bundles during the period with details on accounts and pricing plans.
  • Purchased TVoD movies: Brief report on TVoD content purchases during the period.
  • Purchased TVoD movies in detail: Detailed report on TVoD content purchases during the period.
  • SVoD metacontent view count: Report on SVoD content views during the period with filtering by service bundles and content providers.
  • Detailed report by SVoD: Detailed report on SVoD content subscriptions during the period with filtering by service bundles and content providers.
  • VoD view statistics: General report on the number and duration of xVoD content views with grouping of results by periods (hour, day, etc.) and filtering by viewing duration of each movie/episode.
  • Channel coverage: Details on TV channel audience and viewing duration in live and catch-up modes with grouping of results by periods (day, month) and filtering by channel, device type, pricing plan and viewing duration.
  • Channel viewing statistics: Number and duration of the channel views in live and catch-up modes with grouping of results by periods (5 min, hour, day, etc.) and filtering by channel, device type, and viewing duration.
  • TOP 10 most viewed TV programs: Number of viewers of the 10 most popular TV programs for the period with filtering by channel.

The following reports provide a real-time view of the devices and apps used by subscribers:

• Service account w/o devices:  List of accounts with no devices connected or devices with no UID.
• Device combinations on service accounts: All unique combinations of devices linked to accounts, itemized by state and number of accounts, as well as by number of devices. 
• Statistics by device types: Number of devices of different types currently registered on the platform.
• Statistics by app versions: Number of devices of different SmartTUBE app versions with filtering by device type, device model, and app version.